Thought leadership is not about repurposing others’ material but constantly producing our own. This enables us to test new concepts, challenge the status quo and constantly seek to improve upon processes and methods. That’s why publishing relevant, actionable content is vitally important to us. We produce an award-winning pricing blog and provide our subscribers with quality, curated content from around the globe. We are regularly commissioned to produce articles for the profession’s pre-eminent publications including Managing Partner, Global Lawyer, Commonwealth Law Journal, The Times (London) and the Pricing Journal.

“My focus at Managing Partner magazine is to deliver high-quality content which pushes management thinking and best practice forward in law firms. I have worked with Richard Burcher since 2013 to develop thought leadership content on pricing strategies and I look forward to continuing to do so.” - Manju Manglani, Editor, Managing Partner

The asinine drivel talked about AFA’s does my head in…

WARNING: Law firms, clients and procurement get a gentle bollocking. If you are easily triggered, don’t read on… As you will gather from the title, this blog is underpinned by quite some frustration, so it is perhaps pithier than usual (we all need to let off steam now and again).

First some context. No, it’s not an exercise in hubris. Some context may be helpful so you can decide how much weight to attach to these comments, if any. You might think it is all drivel?

December 05, 2022

Virtual Pricing Director® Pricing Espresso - (21st November 2022)

With the Virtual Pricing Director Pricing Espresso® we aim to bring you your pricing 'shot' - some of the most interesting, thought-provoking and informative material we can find globally which will be of interest, relevance and help to you in your firms' pricing challenges.

November 20, 2022

Virtual Pricing Director® Pricing Espresso - (19th October 2022)

With the Virtual Pricing Director Pricing Espresso® we aim to bring you your pricing 'shot' - some of the most interesting, thought-provoking and informative material we can find globally which will be of interest, relevance and help to you in your firms' pricing challenges.

October 18, 2022

Turbulent Times: What's Everyone Else Doing?

When it comes to pricing, no-one has a better global perspective than Validatum®, having worked as we have with over 300 law firms in 25 countries.

We thought you would find this international snapshot of what we are currently seeing ‘out there’, interesting and hopefully instructive.

September 27, 2022

Virtual Pricing Director® Pricing Espresso - (21st September 2022)

With the Virtual Pricing Director Pricing Espresso® we aim to bring you your pricing 'shot' - some of the most interesting, thought-provoking and informative material we can find globally which will be of interest, relevance and help to you in your firms' pricing challenges.

September 21, 2022

Virtual Pricing Director® Pricing Espresso - (17th August 2022)

With the Virtual Pricing Director Pricing Espresso® we aim to bring you your pricing 'shot' - some of the most interesting, thought-provoking and informative material we can find globally which will be of interest, relevance and help to you in your firms' pricing challenges.

August 16, 2022

Virtual Pricing Director® Pricing Espresso - (12th July 2022)

With the Virtual Pricing Director Pricing Espresso® we aim to bring you your pricing 'shot' - some of the most interesting, thought-provoking and informative material we can find globally which will be of interest, relevance and help to you in your firms' pricing challenges.

July 12, 2022

Virtual Pricing Director® Pricing Espresso - (13th June 2022)

With the Virtual Pricing Director Pricing Espresso® we aim to bring you your pricing 'shot' - some of the most interesting, thought-provoking and informative material we can find globally which will be of interest, relevance and help to you in your firms' pricing challenges.

June 13, 2022

The Foonberg Gratitude Curve

Few lawyers today will have heard of Jay G. Foonberg, an American lawyer born in 1935 who practised law for over five decades. He is best known for his classic ABA bestseller, "How to Start and Build a Law Practice" which spectacularly sold over 300,000 copies, a remarkable achievement for a niche topic.

May 26, 2022

Validatum Pricing Espresso® - (6th May 2022)

With the Validatum Pricing Espresso® we aim to bring you your pricing 'shot' - some of the most interesting, thought-provoking and informative material we can find globally which will be of interest, relevance and help to you in your firms' pricing challenges.

May 05, 2022

Our Competitors Are Lying – Should We join Them?

When we are working with firms on pricing strategy and professional development of partners, it isn’t long before we are regaled with anecdotes about having lost work to a competitor who massively underquoted, only to ultimately bill the client more than what the first firm quoted.

April 20, 2022

Planning For a Pricing Dilemma Not Seen for 40 Years

Inflation. Can anyone remember what that looks like? We have been living with historically ultra-low inflation for what seems like forever. We must go back to 1980 to see anything like what is currently being experienced in the US with the highest inflation in 40 years. And the UK not far behind with the highest inflation since 1990.

April 13, 2022

You have successfully signed up to our Newsletter

There was an error and you were not signed up to the Newsletter

https://www.virtualpricingdirector.com/

The coming together of these 3 power-house firms has enabled us to create something truly revolutionary. I have no doubt that Virtual Pricing Director® is going to drastically alter, for the good, the way lawyers price-up work” Richard Burcher, Managing Director, Validatum®, Chairman, Virtual Pricing Director® & Legal Pricing Academy®

Website
http://www.legalpricingacademy.com/

Whether you are just starting out on your pricing career or are already highly experienced, whether you want to undertake some ‘light-touch’ professional development or aspire to the pinnacle of Certified Legal Pricing Professional, the Legal Pricing Academy® can help you achieve your goals” Richard Burcher, Managing Director, Validatum®, Chairman, Virtual Pricing Director® & Legal Pricing Academy®

Website