Thought leadership is not about repurposing others’ material but constantly producing our own. This enables us to test new concepts, challenge the status quo and constantly seek to improve upon processes and methods. That’s why publishing relevant, actionable content is vitally important to us. We produce an award-winning pricing blog and provide our subscribers with quality, curated content from around the globe. We are regularly commissioned to produce articles for the profession’s pre-eminent publications including Managing Partner, Global Lawyer, Commonwealth Law Journal, The Times (London) and the Pricing Journal.

“My focus at Managing Partner magazine is to deliver high-quality content which pushes management thinking and best practice forward in law firms. I have worked with Richard Burcher since 2013 to develop thought leadership content on pricing strategies and I look forward to continuing to do so.” - Manju Manglani, Editor, Managing Partner

Pricing Governance and Its Influence on Law Firm Profitability and Culture

Traditionally, partners at law firms have held the reins when it comes to pricing autonomy, being vested with the authority to negotiate prices, extend discounts, and write-off billable hours. This long-standing practice stems from the principle that partners, with their proximity to clients and intimate knowledge of their needs, are best equipped to make client-specific pricing decisions. However, our data suggests that firms can enhance profitability by moderating partner pricing discretion and instituting a systematic pricing governance framework.

June 18, 2023

Virtual Pricing Director® Pricing Espresso - (12th June 2023)

With the Virtual Pricing Director Pricing Espresso® we aim to bring you your pricing 'shot' - some of the most interesting, thought-provoking and informative material we can find globally which will be of interest, relevance and help to you in your firms' pricing challenges.

June 09, 2023

Commercial Finance and Pricing: The Unsung Heroes:

In an industry where the optimal use of resources and price competitiveness significantly impact client relationships and overall business sustainability, the roles of commercial finance and pricing professionals in law firms have never been more pivotal.

However, their work often remains behind-the-scenes, misunderstood, unappreciated, under-resourced and under-promoted within the firm. We can’t help but feel that in many firms these professionals continue to labour under the burden of the ‘non-lawyer’ pejorative.

May 22, 2023

Virtual Pricing Director® Pricing Espresso - (10th May 2023)

With the Virtual Pricing Director Pricing Espresso® we aim to bring you your pricing 'shot' - some of the most interesting, thought-provoking and informative material we can find globally which will be of interest, relevance and help to you in your firms' pricing challenges.

May 09, 2023

Virtual Pricing Director® Pricing Espresso - (11th April 2023)

With the Virtual Pricing Director Pricing Espresso® we aim to bring you your pricing 'shot' - some of the most interesting, thought-provoking and informative material we can find globally which will be of interest, relevance and help to you in your firms' pricing challenges.

April 11, 2023

The Myths and Legends of Billing on the Loo - #2

There is no end to the creativity that hourly pricing has spawned.

April 11, 2023

Virtual Pricing Director® Pricing Espresso - (13th March 2023)

With the Virtual Pricing Director Pricing Espresso® we aim to bring you your pricing 'shot' - some of the most interesting, thought-provoking and informative material we can find globally which will be of interest, relevance and help to you in your firms' pricing challenges.

March 11, 2023

Virtual Pricing Director® Pricing Espresso - (9th February 2023)

With the Virtual Pricing Director Pricing Espresso® we aim to bring you your pricing 'shot' - some of the most interesting, thought-provoking and informative material we can find globally which will be of interest, relevance and help to you in your firms' pricing challenges.

February 09, 2023

Law Firm Mergers and Their Orphan - Pricing

The trend towards law firm mergers, particularly in the UK market, continues apace and there is no reason to believe that it will slow down. Quite the opposite one suspects.

Synthesising two law firms represents a huge challenge, even if the balance sheets and P&L accounts are relatively harmonious. The challenges associated with blending culture, values and behaviours are well understood.

January 19, 2023

Virtual Pricing Director® Pricing Espresso - (9th January 2023)

With the Virtual Pricing Director Pricing Espresso® we aim to bring you your pricing 'shot' - some of the most interesting, thought-provoking and informative material we can find globally which will be of interest, relevance and help to you in your firms' pricing challenges.

January 07, 2023

What Role Will Pricing Play in Your Firm’s Profitability This Year?

2023 is going to be challenging.

At least that seems to be the consensus amongst managing partners and firm’s management boards, and few would have cause to disagree. Over the last few months, many have been dusting off and refreshing their contingency plans developed at the start of the pandemic.

So, which levers to pull. Everyone knows what they are – hiring freezes/redundancies, postpone moving to the cloud, shelve expansionary plans and lateral hires etc. Which leaves our favourite topic – pricing. “Done that”, I hear you say. I presume you mean an across-the-board rate increase of 11% (some more, some less)? Hmm, well, yes, that’s a small part of it.

January 02, 2023

The asinine drivel talked about AFA’s does my head in…

WARNING: Law firms, clients and procurement get a gentle bollocking. If you are easily triggered, don’t read on… As you will gather from the title, this blog is underpinned by quite some frustration, so it is perhaps pithier than usual (we all need to let off steam now and again).

First some context. No, it’s not an exercise in hubris. Some context may be helpful so you can decide how much weight to attach to these comments, if any. You might think it is all drivel?

December 05, 2022

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The coming together of these 3 power-house firms has enabled us to create something truly revolutionary. I have no doubt that Virtual Pricing Director® is going to drastically alter, for the good, the way lawyers price-up work” Richard Burcher, Managing Director, Validatum®, Chairman, Virtual Pricing Director® & Legal Pricing Academy®

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http://www.legalpricingacademy.com/

Whether you are just starting out on your pricing career or are already highly experienced, whether you want to undertake some ‘light-touch’ professional development or aspire to the pinnacle of Certified Legal Pricing Professional, the Legal Pricing Academy® can help you achieve your goals” Richard Burcher, Managing Director, Validatum®, Chairman, Virtual Pricing Director® & Legal Pricing Academy®

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